Dentalsavers

The brief

DentalSavers was founded to make dental care more accessible through affordable Dental Savings Plans. Not only did they need a website that could efficiently sell their plans, but to stand out in a saturated market of private dental insurance companies, they came with an aggressive go-to-market strategy. They were after a comprehensive dental directory featuring every practice in the United Kingdom. To ensure success, the site had to be optimised for search engines, driving traffic through the directory and converting visitors into customers.

Intuitive information architecture (IA)

Intuitive information architecture (IA)

Intuitive information architecture (IA)

Conversion-focused

Conversion-focused

Conversion-focused

Custom Directory

Automatic sitemaps

Automatic sitemaps

Automatic sitemaps

Conversion-focused

Search Engine Optimised

Search Engine Optimised

Search Engine Optimised

Automatic sitemaps

Custom Directory

Custom Directory

Custom Directory

Search Engine Optimised

The Outcomes We Delivered

We developed a high-converting website specifically designed to drive sales of Dental Savings Plans. With a clean, modern design, we ensured that navigation was intuitive, consistently guiding visitors toward the primary call to action: 'Save 70% off dental treatment.' For the dental directory, we took a systematic approach, creating over 9,500 unique, SEO-optimised pages. Making it into the most comprehensive dental directories in the United Kingdom, providing users with an unmatched experience that sets DentalSavers apart from the competition.

We developed a high-converting website specifically designed to drive sales of Dental Savings Plans. With a clean, modern design, we ensured that navigation was intuitive, consistently guiding visitors toward the primary call to action: 'Save 70% off dental treatment.' As for the dental directory, we took a systematic approach, creating over 9,500 unique, SEO-optimised pages. Making it one of the most comprehensive dental directories in the United Kingdom, providing users with an unmatched experience that sets DentalSavers apart from the competition.

An eye-catching

value proposition

in the header

Bold, Contrasting,

Transactional CTA’s

Highly transactional

Custom Search

Custom search to instantly filter though over 9500 dental practices

Webp images

That Load

That Load instantly

That Load instantly

Instantly

optimised

to rank for

the practice

related

Searches

Optimised

to rank for

the practice related Searches

optimised

to rank for the

practice related searches

Keyword

Targeted

about sections

keyword

targeted

about sections

keyword

targeted

about

sections

96%

Averaging 96 Performance scores on Google PageSpeed for the practice pages

Averaging 96 Performance scores on Google PageSpeed for the practice pages

100%

Averaging 100 SEO scores on Google PageSpeed for the practice pages

Averaging 100 SEO scores on Google PageSpeed for the practice pages

optimised user experience

connects people with dentists

Google static maps and static street view

Dentists contact details

One click google maps directions

Shop with one-click

transactions

optimised user experience

connects people with dentists

clear and

transparent

pricing

Use of decoy pricing strategy to lead customers to the higher priced options

Use of decoy pricing strategy to lead customers to the higher priced options

Use of a decoy pricing strategy to lead customers to the higher priced options

clear and

transparent

pricing

Use of decoy pricing strategy to lead customers to the higher priced options

Streamlined payment with

payment links

Pauyment links

© 2025 Batch Development Limited

© 2025 Batch Development Limited

© 2025 Batch Development Limited